The 2023 AutoDeal Awards honors elite agents, dealers, models, and brands for exceptional service

Once more, the highly anticipated 2023 AutoDeal Awards have unveiled the industry's cream of the crop. Just like last year, we're spotlighting brands that have excelled in delivering stellar performance and outstanding customer service.

Following a bustling year of sales, we're thrilled to announce the winners of the 2023 AutoDeal Awards. In each category, we'll honor first, second, and third-place achievers. The coveted prizes and a bespoke trophy will be presented by none other than Caco Tirona himself, adding an extra layer of prestige to this esteemed event!

Let's kickstart the festivities with the highly coveted Dealership of the Year award. This year, the spotlight shines on Suzuki Auto Lipa, Kia Pangasinan, and Ford Ilocos Norte, our top three standout dealers. 

What sets these dealerships apart? It's their exceptional conversion rate, the metric we rely on to gauge lead-to-sale conversion – from initial inquiry all the way to marking as sold. These dealers have demonstrated an unparalleled ability to turn inquiries into successful sales, showcasing their dedication to customer satisfaction and sales excellence. 

Congratulations to Suzuki Auto Lipa, Kia Pangasinan, and Ford Ilocos Norte for their outstanding achievement, setting the bar high for dealer excellence in the automotive industry.

1st place - Suzuki Auto Lipa - 37 Sales (12.98%)

2nd place - Kia Pangasinan - 23 Sales (12.63%)

3rd place - Ford Ilocos Norte - 14 Sales (11.11%)

Suzuki Auto Lipa emerged as the undeniable champion, clinching the gold with an impressive performance, selling 37 cars and boasting an outstanding conversion rate of 12.98 percent. Their dedication to excellence and customer satisfaction has truly paid off, setting a remarkable standard in the industry.

Meanwhile, Kia Pangasinan follows closely behind with a commendable conversion rate of 12.63 percent, showcasing their commitment to converting inquiries into successful sales. Their impressive performance is a testament to their unwavering focus on delivering top-notch service to their customers.

Not to be outdone, Ford Ilocos Norte secures their spot among the top dealers with a solid conversion rate of 11.11 percent. Their consistent performance highlights their dedication to achieving excellence in sales and customer satisfaction, earning them a well-deserved place among the industry's best.

The Agent of the Year award is undoubtedly one of the most sought-after honors in our lineup, recognizing top-performing agents who excel in various criteria, including their conversion rate and total number of units sold. This prestigious award not only celebrates their exceptional performance but also rewards their hard work and dedication.

As we unveil the winners, each agent mentioned here will be entitled to a well-deserved cash prize. The first-place winner will receive a generous P50,000 cash prize, while the runner-up will be awarded P20,000, and the second runner-up will receive P10,000.

1st place - Marianne Dela Vega, Suzuki Auto Lipa - 35 Sales (19.55%)

2nd place - Frej Capao, Ford Otis Manila - 48 Sales (17.33%)

3rd place - Jodi Cruz, Mitsubishi Motors Global City - 41 Sales (12.85%)

Marianne Dela Vega from Suzuki Auto Lipa secured the first-place spot with an impressive 35 sales and a remarkable conversion rate of 19.55%. Following closely behind is Frej Capao from Ford Otis Manila, earning second place with 48 sales and a conversion rate of 17.33%. Jodi Cruz from Mitsubishi Motors Global City takes the third-place position with 41 sales and a conversion rate of 12.85%. These top-performing agents have showcased their exceptional sales skills and dedication to customer satisfaction, earning well-deserved recognition for their outstanding achievements in the industry.

The Online Customer Service Award is bestowed upon the brand that demonstrates exceptional responsiveness and efficiency in addressing customer inquiries and providing support through their online platforms. This prestigious accolade recognizes brands that prioritize and excel in delivering prompt assistance, fostering a positive and seamless customer experience. It highlights their commitment to being readily available and helpful, showcasing their dedication to customer satisfaction in the digital realm. And the online customer service award goes to…

Ford Philippines

Given the exceptional performance across various categories in the awards announced earlier, it's no surprise that Ford Philippines emerged victorious in securing the Online Customer Service Award. With a track record of consistent excellence in all areas, Ford Philippines has distinguished itself from other well-established brands, demonstrating a commitment to delivering outstanding service and support to its customers across online platforms. This achievement further solidifies Ford Philippines' reputation as a leader in the industry, setting the bar high for others to follow in terms of online customer service excellence.

Today, we're thrilled to unveil the winner of the highly coveted Consumer Choice Award, answering the ubiquitous question, "What is your best seller?" This prestigious accolade is determined by the vehicle's review score from both experts and owners, encompassing a comprehensive range of categories including fuel economy, driving performance, comfort, style and looks, interior features, interior space, and overall value for money. 

Yet, owning a car encompasses more than just the vehicle itself. The after sales experience plays a crucial role, and this segment is meticulously evaluated. Factors such as the ease of obtaining service appointments, convenience of servicing location, cleanliness of the service center, quality of work by the technicians, timely completion of the work, and transparency of the cost of service are all taken into consideration. This holistic approach ensures that the Consumer Choice Award not only recognizes the best-selling vehicle but also acknowledges the brand's commitment to providing an exceptional after sales experience, further enhancing the overall ownership satisfaction for consumers.

Mitsubishi Xpander Cross

Finally, let's turn our attention to the top-selling agent who has truly made her mark in the industry. This dedicated individual has not only raked in the most number of vehicle sales but has also demonstrated a tireless commitment to delivering top-notch customer service. Their outstanding performance and unwavering dedication have set them apart as a true leader in their field, earning them well-deserved recognition and admiration from both customers and colleagues alike. Congratulations to this exceptional agent for their remarkable achievements!

Faith Lim, Ford Global City - 75 Sales

Congratulations to Faith Lim of Ford Global Performance for her outstanding achievement in selling a remarkable total of 75 cars in 2023! Such an impressive accomplishment truly reflects Faith's dedication and expertise in the automotive industry. As a token of appreciation for her hard work and excellent performance, Faith is entitled to a well-deserved cash prize of P20,000. Job well done, Faith! Your exceptional salesmanship and commitment to customer satisfaction are truly commendable.