Peugeot Philippines is well on its way to being one of the fastest-growing brands in the country with its best yet year-over-year sales and expansion of its dealership network since its re-launch in January.
As of November 2022, the French brand has achieved a 297-percent year-over-year growth which is a new record for the automaker in the Philippines. The growth of the Lion brand can be attributed to its refreshed lineup of crossovers which include the Peugeot 2008, Peugeot 3008, Peugeot 5008, and the Peugeot Traveller Premium minivan. All of these models were launched this year and made their presence known with their cat-like looks and premium set of features.
Peugeot Philippines also remains on track with its plans for expansion as the Lion brand has just opened up two new showrooms and service facilities in key cities in the country. The automaker recently led back-to-back inaugurations of two new showrooms in the Visayas: Peugeot Cebu and Peugeot Negros.
Customer response to our brand has truly been remarkable since re-launching in January, proving that more and more Filipinos are drawn to the allure of driving a Peugeot. We’re also making great progress with opening new showrooms and service facilities in partnership with our dealers, which is key to enhancing the ownership experience of our customers.
The new Cebu and Negros facilities were officially opened to the public last December 5 and 8. They are both under the operation of the Gateway group. The Cebu facility sits on a 481 square-meter lot which is situated along Gorordo Avenue in Cebu City. It has a capacity for three vehicles in its showroom and has a three-car service bay as well. The new Negros facility, on the other hand, sit on a 520 square meter lot and is located in Zone 15, National Highway, Barangay Matabang, Talisay City. It has a four-vehicle showroom and a two-car service bay. With its two new facilities, it brings the total dealership count of Peugeot Philippines to seven in the country. More are expected to be added soon with several other key locations set to open up by Q1 of 2023.
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