Ford Philippines is expanding its hold in the Queen City of the South, Cebu. The Blue Oval recently held its groundbreaking for its service facility in Mandaue City, aimed at serving Ford’s ever-growing customer base in the northern part of Cebu province.
Aimed at parts and accessories, plus vehicle maintenance, the new facility (rendered in the cover photo), will be set to open in the fourth quarter of this year, 2023. The new branch in Mandaue will be the biggest service facility in the Visayas region, with a total floor area of over 4,000 square meters and more than 50 service and paint bays combined. There will also be a three-vehicle showroom display planned for the location.
With the ability to accommodate a ton of vehicles at any given time, Ford Mandaue will serve as the service facility of the Ford Cebu dealership. The Mandaue branch will bring to life Ford’s commitment to a next-generation ownership experience with a new facility for various service and aftersales transactions.
“The construction of a new Ford service facility in Cebu testifies to the growing preference towards the Ford brand in this part of the country. We thank our partners from the Fairlane Automotive Ventures, Inc. for the continued partnership and collaboration to serve our customers. We look forward to delivering service innovations to our customers in Cebu that will enhance their Ford ownership experience.”
Ford Mandaue will be located at North Road, Brgy. Jagobiao, Mandaue City and will be operated by Fairlane Automotive Ventures, Inc. (FAVI).
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